Hyundai’s new Sonata sedan arrives in Saudi showrooms

Hyundai’s new Sonata has arrived at its official distribution partners’ showrooms in Saudi Arabia — Wallan Trading Company

September 16, 2019

The model offers customers a sleek four-door coupe body style that highlights the brand’s latest “Sensuous Sportiness” design language.

Created at Hyundai’s California Design Studio, the redesigned Sonata enters the market with a more assertive profile, a freshly styled cascading grille framed by distinctive lighting elements, and an entirely new rear. Chrome accents surround the daylight opening (DLO) and fresh wheel designs complete the look. The new bodywork is built on Hyundai’s latest third-generation platform, for a completely re-engineered driving experience.

“Since its very first generation more than three decades ago, each evolution of the Sonata has set the standard for quality and value among mid-size sedans, and this latest model also leads its market for style, innovation and technology,” said Mike Song, Hyundai’s head of operations for the Middle East and Africa. “Hyundai Sonata has always been well received by our customers in the Saudi market. The all-new Sonata will encourage them to reconsider their expectations in the sedan segment, offering them something more rewarding, sportier and more exciting than what has been available before.”

A hallmark of the new Sonata’s exterior is its Hyundai-first LED daytime running lights — embedded in a chrome strip. The strip appears as chrome when the engine is turned off, but lights up when the driver starts the car. When night falls, available LED headlamps with dynamic bending light illuminate the road ahead.

Interior fittings include a standard seven-inch color display audio touchscreen with both Apple CarPlay and Android Auto integration, and a Qi wireless charging pad is available to keep smartphones topped up. The new Sonata also adds a second-row USB charge port. At the heart of the AVN system is a Bose Premium sound system equipped with 12 speakers.

“The all-new Hyundai Sonata delivers a premium experience for both driver and passengers,” said Song. “We apply a range of new technologies intuitively, with an emphasis on functional convenience, adding features that we know our customers will use and value.”

The model features nine standard airbags and a wide range of safety systems, including advanced driver assistance systems (ADAS) as part of Hyundai’s latest SmartSense technologies.

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